The key to utilizing the power of article marketing is of course, content, - rich content to be exact. What many do not realize is that when they attach their name to an article, they are branding themselves. That's right! You write junk, you brand yourself as junk, and no one will lend credibility to you. Don't do this.
Article Marketing Guidelines
Even when you buy PLR articles, it is still recommended that you re-write at least 75%, and in some cases 100%. So, why get PLR articles in the first place? Well, someone else has done the initial research for you. It is your job now to proof read them and re-write in your own words. Remember to keep the strength of the keyword phrases in each article.Do not keyword SPAM! Use your head for a minute here. If every other word is your keyword phrase, longtail keyword, it will be apparent what you're doing. This is amateur. You will hurt yourself.
- Write compelling headline with main keyword in title
- write like you talk
- let your written speech feel and flow naturally
- Keyword density less than 7% for every article - think 1-2 keywords per paragraph tops.
- Add at least one inner body headline (H3 Tag it) - put keyword or keyword phrase in it. Place somewhere after 1st or 2nd paragraph.
- Add bullets where you can, especially if you share a list of ideas. Appealing to the eye.